Archive for January, 2008

The leading retail site in France during the Christmas shopping season was Groupe PPR. The French multi-channel retailer, which owns brands such as LaRedoute.fr and Fnac.com, earned an 11-percent share of total visits to the online retail sector, more than twice the share of its closest competitor, Apple Inc. Amazon Sites, Otto Gruppe and CDiscount.com each followed with 4 percent of retail site visits.
  

*Average share of total visits to online retail sites by French visitors for the period Oct 29 – Dec 23, excluding auction sites ** Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs

France has always been a little bit late on IT compared to the anglo-saxon world.

The following figures shows that things are changing and that e-commerce is becoming a habit for french citizens (we are 63.5 mn accoding to a new census).

The evolution since 2006 is quite the same than a year before (in percentage).